We are almost at the end of 2019, with hardly a few days left in the fiscal year, so I thought of reporting my year-end Blog Income Report and how well Personal Finance Freedom is doing off-late, especially in the last 3 to 4 months. This is not exactly a quarterly income report or just another blog income report, it’s more of my personal note to all the active readers of this blog and also for everyone else who wants to start blogging – to keep it motivational and inspiring.
First of all, personalfinancefreedom.com is doing great! There’s absolutely nothing stopping the blog from growing. The numbers in terms of money I’m making, new user and page views growth, bounce rate, and sessions per user have all been phenomenal over the past couple of months!
Leaving alone the blog’s monetization part, the overall satisfaction and intent of starting this blog are slowing but surely meeting my expectations!
Personal Finance Freedom and 2020 Goals
The active comments and emails I keep receiving from the blog’s active readers are really overwhelming. I’m just being honest and true here! I keep getting huge thank you mails and liking the content written here. A big hug to all of you for sending me appreciation! I am truly humbled by reading all your emails and responding back to them!
Related Read – Personal Finance Freedom: Blog Income Report April 2019
Moreover, the emails are from all parts of the world, and are not only limited to Canadian blog readers. Which is surprising and satisfying.
Before we actually get into the facts and number stuff, which I am sure a couple of you blog income report readers are waiting for, I’m overall very thankful to each one of you whoever it is, active and supporting my blog. THANK YOU ONE AND ALL!
Google Analytics Data
Here’s the Google Analytics screenshot of personalfinancefreedom.com for the past 6 months.
Please note – I had some data sync issues with Google Analytics for a brief period of time, which I fixed it later. So you may see some discrepancies in terms of data shown in the report.
As you can see, the blog’ is currently getting anywhere between 400-600 daily active new users. Overwhelming!
90% of my blog readers are from Canada. Now, that’s quite obvious, my blog is all about Canadian personal finance and very few articles are broad-based for Canadian and US readers. But, Canadians are always in my mind first in terms of creating any new blog content 🙂
Regarding blog page views, this blog is averaging about 800 – 1000 page views a day which is really good. Mind you, I only started blogging seriously in Feb 2019 with gaps in-between and couldn’t write much of the content.
Also, you can notice that the bounce rate has considerably dropped over time, the pages per session metric have increased by a huge margin and direct traffic is always on the upwards scale.
Traffic percentage of the blog by geography:
Currently, as of writing this article, my blog has just over 80 articles live and published.
But the good thing is, none of my top 10 pages get more than 10% traffic, so it’s uniformly growing and distributed well across different categories. The reason I am saying this is, what if one of the articles getting 20% of the overall traffic suddenly dips in Google’s SERP, I might be losing a ton of page views and traffic. I don’t want that to happen, so I keep working hard to make sure the traffic is well diversified.
The year 2019 has been a slow start and I’m only learning to walk now with this blog from 2020 onwards!
I’ll continue writing and publishing high-quality, helpful and lengthy articles so that its useful for one and all.
Google Adsense Income For 2019 and Beyond
As you all might have noticed in this blog, even though I am approved for a couple of affiliate partnership programs, amazon affiliate links, ezoic and media.net, I’m only trusting and using Google Adsense Display Ads.
I am constantly getting a page RPM of around $25+ with CPC at almost $1 per ad click. CTR has been roughly around the 3% mark.
You know what I’m talking about right?
I a nutshell, I’m quite happy with sticking to Google Adsense display ads only. I am not rushing through or in a hurry to switch my ad network or do the ad A/B testing yet.
However, For a few days, I did test the amazon affiliates in a few of my high traffic generating posts, but quickly took it down as it looked way too spammy and the results of the clicks were pathetic! Maybe I did not implement it properly, I don’t know yet.
On average I am making over $10 Canadian Dollars a day, with few of the days the daily ad earning reaching a peak of up to $25 -which is peanuts in terms of income as compared to the cloud hosting I have this blog on, but its something I am super proud of. I know where I will be in terms of blog income by the end of 2020! So do lookout for the same next year 😉 Fingers crossed!
I never ever thought I can make this income when I started the blog! For the first few months, it was nothing but $0.
Now, please don’t get me wrong here. I am not saying that I am making a huge income out of this. But I know where I can be if I put the efforts right! By helping people and answering their queries. Also, the ad income is showing some very promising signs of rapidly growing terms of the ad revenue.
Personal Finance Freedom – Blog Income Report Going Forward
Unlike my fellow personal finance bloggers in Canada, I will not be creating an email list, pampering you to sign up for some free books and goodies, and making you go through my email offers! That’s what 9 out 10 people out there are doing.
Also, there are others creating courses on how to make free money and 15 days e-books for your email addresses.
Instead, I’ll make sure I will create the best blog content that’ll keep you all come back to this blog and get some useful information.
To keep it short and sweet, I’ll not be creating an email list or any sort of ebooks or pop-up windows asking you to sign up. Instead, my blog will be clean with full of information and only Google Ads.
The other thing I really like about placing Google ads is – it looks way less spammy and the ads are content matched with some useful advertisements.
As the blog’s content and post count increase, I should be getting a ton more organic and direct traffic. More traffic equals more clicks on the ads and that’s the only blog revenue I am looking for and hoping to make going forward.
Regarding new blog posts, I’ll continue to write as much as I can. In case you don’t know yet, I am not a full-time personal finance blogger, I am a software engineer by profession and work 9-5 for an IT company in Toronto. Also, I have a five-year-old at home to play with and look after, giving most of my time 🙂
Personal finance space is something I am genuinely passionate about and love writing articles about!
I will wrap this article here, wish you all a very happy 2020, and may God shower his blessings to one and all.
Last but not least, please take care of your personal finances before it’s too late my friends! Start saving early and enjoy a better tomorrow. Take Care!
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Sagar Sridhar is a personal finance blogger from Canada. His genuine passion for personal finance coupled with his unique style of writing is what stands out. Professionally, he is a computer engineer, agile certified and has a master’s degree in Project Management. His writing has been featured or quoted in the leading Canadian publications such as Credit Canada and many other personal finance publications. While he is juggling between his day job and blogging, he is the main author on this blog and has miles to go before making the final pit stop.